How to Optimize Customer Relationships with AI
How Vinci Immobilier Résidences Gérées Optimized Its Customer Relationship with Salesforce Einstein AI Agents Vinci Immobilier Résidences Gérées, a major player in the French real estate sector, specializes in operating serviced residences. The group manages three brands: Student Factory for students, OVELIA for seniors, and Bikube for co-living spaces for young professionals. Positioning itself primarily […]
Salesforce Connected Apps Security – The Ultimate Guide
Secure your Connected Apps As of September 2025, Salesforce enforces stricter security for Connected Apps (see the Official Documentation and this Salesforce Ben article). By default, only System Administrators are allowed to use new Connected Apps. However, existing user authentications (OAuth tokens) are not automatically revoked and can still be used, which is risky because they aren’t secured. This means that for every Salesforce org […]
How Technology Addresses ESG Challenges
In recent years, there has been a dynamic surge of interest in the ESG concept, significantly impacting how organizations manage their operations and how investors assess their potential. ESG stands for ‘Environmental, Social, and Governance,’ representing the three areas of sustainable development evaluation: environmental, social, and corporate governance. These three aspects play a crucial role […]
Salesforce Licenses – What You Need to Know?
Licenses and subscription models have a significant impact on the cost of implementing Salesforce solutions. License costs can vary widely depending on the scope of functionality, the number of users, and additional modules. Salesforce offers various license packages and subscription models, which we describe below. Types of Salesforce Licenses Within the Salesforce ecosystem, there is […]
Methods for integrating Salesforce with IT solutions
In this article, we describe possible approaches to integrating Salesforce with the tools you use in your organization and explain key concepts. Salesforce’s open API When we say that Salesforce has open APIs, it means that the platform provides public application programming interfaces (APIs) that allow other systems, applications, or tools to communicate with Salesforce […]